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The 3 qualities of a valuable website in Montreal

Our definition of a website

A website is a set of pages linked together by internal links, consisting of web pages and viewable from a web browser. A good website depends on your strategy, your communication objectives and the alignment of these elements. The goal of a valuable website in Montreal will be achieved by the cumulative effect of the three qualities of a website; indeed, the combination and addition of important qualities will enable the site to achieve the desired goals to reach the primary objective:

  • Your customers and prospects will find your site thanks to its visibility
  • Enjoy your site e
  • That they read the content of your website thanks to your interesting written content
  • That they continue their visit by browsing your website thanks to its usability

A website is part of the basic tool of any successful business. There are several purposes for which a site was designed:

  • For informational purposes
  • For communication purposes
  • For commercial purposes

The 3 qualities of a profitable website in Montreal

It is all very well to have a professional or personal website but it should also be profitable. But how to make it profitable? The three qualities of a profitable site in Montreal must be respected:

Design and accessibility

Design is the first thing a user has to look at, it is the process of building and planning the elements of your website, its layout structure, through images, fonts and colors. Accessibility is the ability of a site to be accessible to all users, be they psychic or physical abilities, their culture, language, geographical locations. It is a means of communication, a physical duty for all and is very important for the referencing of your website in search engines.

The interest of the content

The more informative and accessible the content is, the more interesting it will be, the more the content of your website interests your customers, the more customers will be interested in your website, which means more daily visits. If your site has quality content it will be visible to all, by raising your page ranking.

SEO and search engine visibility

SEO (Search Engine Optimization) is the set of techniques implemented to improve the positioning of a website on the ranking pages of search engines in response to requests from users. There are two types of referencing:

  • SEO on site, it is the optimization of pages through the contents of the site, their structure, the different tags and other assets
  • Off-site referencing which refers to external factors, which includes social presence and all indirect practices
  • The natural referencing that is integrated when creating your website, before going online and after going online, it gives meaning to your website and makes your actions relevant.

The visibility in the search engines is part of the advantages of a good SEO, it allows to bring traffic, in order to go later, to make an appointment, to visit the site in question. The first links are the ones that are clicked the most. To have a good website you must respect the three qualities of a profitable website in Montreal.